Today the city of Malaga received the Smart Tourism Award in Accessibility, granted by the European Commission. The event was part of the celebration of the European Tourism Day.
The award ceremony for this first edition of the European Capital of Smart Tourism 2019 competition took place in Brussels. Within these European awards for smart tourism, Malaga received recognition in the category of Accessibility.
The European Tourism Day is a major annual event that brings together nearly 400 participants from all over Europe. It is an opportunity for stakeholders to discuss specific topics on tourism, chosen on the basis of current political priorities. This year’s theme was “The Renewed EU Industrial Policy Strategy: Making EU Tourism Stronger in a New Industrial Era.”
EUROPEAN AWARD FOR SMART TOURISM IN ACCESSIBILITY
September 2018, a jury of European experts distinguished the work carried out by the city of Malaga in the field of accessibility for smart tourism.
According to the jury’s assessment, Malaga was the city that demonstrated the smartest and most innovative and inclusive solutions in accessible tourism. These included the “Enjoy the Beach” project, which provides access to the coast for people with reduced mobility; a fully adapted fleet of city buses; and the “Malaga Accessible City” project, which offers cultural and tourist routes adapted to all types of audiences.
The capital of the Costa del Sol was the only Spanish city awarded, in a contest in which it aspired to become the European Capital of Smart Tourism 2019, a title that in the end was given to Lyon (France) and Helsinki (Finland). In addition, Ljubljana (Slovenia) received an award in sustainability, Copenhagen (Denmark) in digitalisation and Linz (Austria) in culture, heritage and creativity.